The Argus Leader

Each week more than 176,000 adults read The Argus Leader. Those readers engage with the unique local news and information provided by this region’s largest and most-trusted news staff. In addition to full distribution of the Argus Leader, A.L. Media Solutions has targeted options in two additional communities, Brandon and Dell Rapids, which include targeted audiences and business needs.Argus Leader Newspaper

Our readers are actively engaged in their community and value local reporting provided across all platforms at any time of the day. Our strong print readership represents a higher income, higher – educated audience and presents an excellent target for your business’s products and services.

The Argus Leader Reader Profile*:  

Argus Leader Media also reaches*:

*Source: 2013 Nielsen Claritas; 2012 Market Study, Thoroughbred Research Group

Weekly Sections in The Argus Leader

LINK – A Thursday entertainment section that focuses on people, places and unique things to in the Sioux Falls area. Entertainment topics covered include: Food & Drink, Music & Nightlife, Arts, Movies, and Television.

Sioux Falls Business Journal – The leading source for local business and development news that is read by the movers and shakers of the city. The Wednesday edition is read on average by 33,500 people and reaches nearly 1 in 3 affluent adults.* 

Community Newspapers – Argus Leader Media operates two (2) community newspapers in Eastern South Dakota-, Brandon Valley Challenger and Dell Rapids Tribune. These are community zoned weeklies that go out on Wednesday to subscribers only. The readers and communities embrace both the local news coverage and the featured advertisers.


*Source: 2013 Nielsen Claritas; 2012 Market Study, Thoroughbred Research Group

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